OPRAH WINFREY NETWORK
SOCIAL MEDIA MANAGER & COPYWRITER
I managed content for reality shows on @ownkeepitreal including Love & Marriage: Huntsville, The Bell Collective, Put A Ring On It, Ladies Who List, and Ready To Love. I also managed all content on the main channel, @owntv including Queen Sugar, Cherish The Day, holiday specials, and special content with Oprah. The Dramas demanded an honoring of passionate fan bases and a deep understanding of storylines. For reality programs, it was all about teasers, quippy copy, and stirring the pot!
OWN Spotlight: Quinta Brunson
In this OWN Spotlight, Oprah speaks with writer, producer and actress Quinta Brunson to discuss her megahit comedy series, Abbott Elementary. Brunson shares reflections about her childhood, her greatest mentors and the pivotal moments of her career.
Ava made an undeniable mark on the industry with two-time NAACP award-winning series, Queen Sugar. With the series finale approaching after 7 seasons, I leaned on BTS content and interviews to highlight Ava’s unique all-female directed show and pay homage to the creators behind it.
Ava DuVernay BTS Content
Podcast Promotion
Launching the Queen Sugar podcast in the final season was a labor of love and thank you to the fans. Each episode featured cast members reviewing an episode and taking the listener down memory lane.
Achievements
LAMH, PAROI, and QS consistently trended in top 3 Twitter topics when airing
Queen Sugar averaged over 1 million weekly viewers
Reality video content on socials significantly increased engagement with views ranging from 10-30k